By mimicking nature’s processes and structures – a field of study called Biomimicry – Qualcomm engineers have developed the nature-inspired mirasol display. Humans view the world by sensing the light reflecting from various surfaces. As a result, a reflected image, from paper for instance, is more appealing and easier to view for the human eye, compared to a backlit image. Qualcomm’s mirasol display technology is based on a reflective technology called IMOD (Interferometric Modulation), with MEMS structures at its core. This MEMS–based innovation is both bi-stable, meaning it is both extremely low power, and highly reflective. It also means that the display can be seen in direct sunlight.